Business Growth

How to Improve Cash Flow

7 min read

Last reviewed: 1 May 2025

Cash is not profit

A profitable business can still run out of money. Cash flow is about timing — when money comes in versus when it goes out.

1. Shorten your payment terms

Default terms in the UK are often 30 days. Try:

  • 14-day terms for new clients
  • Deposits (25–50%) on large jobs
  • Direct Debit via GoCardless for recurring work

2. Invoice immediately

Don't wait until month-end. Most accounting software lets you send invoices the moment work is complete.

3. Chase early and politely

  • Day 1 after due date: friendly reminder email
  • Day 7: phone call
  • Day 14: formal demand referencing the Late Payment of Commercial Debts (Interest) Act 1998 — you can charge 8% above Bank of England base rate plus a fixed compensation fee (£40–£100)

4. Negotiate supplier terms

Ask key suppliers for 30 → 60 day terms. Most will say yes if you've paid on time historically.

5. Use a 13-week cash flow forecast

A rolling 13-week forecast highlights cash dips before they bite. Update it weekly. Free templates exist in Excel; Xero, Float and Fathom integrate directly.

6. Spread tax liabilities

  • VAT: file monthly returns to get refunds faster (if you regularly reclaim)
  • Corporation tax: consider Time to Pay with HMRC if cash is tight
  • PAYE: use the Employment Allowance (£5,000) if eligible

7. Review your pricing

Most small businesses are 10–20% under-priced. A 10% price rise with 5% client loss is still a net cash win.

8. Consider invoice financing

Funding lines like MarketFinance or Stenn advance up to 90% of an invoice within 24 hours. Costs ~1–3% per invoice — often cheaper than the cost of being short on cash.

Need a cash flow forecast built for your business? Talk to us.

Got a question about business growth?

Speak to one of our accountants — first consultation is free.

Book a free consultation